Wednesday, 8 October 2014

8 secrets to a good night's sleep

Tired of feeling tired? Here are some simple tips to help you get to sleep.
After a night spent tossing and turning, you wake up feeling like a couple of the Seven Dwarves: sleepy…and grumpy. Restless nights and weary mornings can become more frequent as we get older and our sleep patterns change—which often begins around the time of menopause, when hot flashes and other symptoms awaken us.
"Later in life there tends to be a decrease in the number of hours slept," says Dr. Karen Carlson, associate professor of medicine at Harvard Medical School and director of Women's Health Associates at Massachusetts General Hospital. "There are also some changes in the way the body regulates circadian rhythms," she adds. This internal clock helps your body respond to changes in light and dark. When it undergoes a shift with age, it can be harder to fall asleep and stay asleep through the night.
We all have trouble sleeping from time to time, but when insomnia persists day after day, it can become a real problem. Beyond making us tired and moody, a lack of sleep can have serious effects on our health, increasing our propensity for obesity, heart disease, and type 2 diabetes.
If you've been having trouble falling asleep or staying asleep, you may have turned to sleep medications in search of more restful slumber. However, these drugs can have side effects—including appetite changes, dizziness, drowsiness, abdominal discomfort, dry mouth, headaches, and strange dreams. A recent study in the British Medical Journal associated several hypnotic sleep aids, including zolpidem (Ambien) and temazepam (Restoril), with a possible increased risk of death (although it couldn't confirm how much of the risk was related to these drugs).
You don't need to avoid sleep aids if you absolutely need them, but before you turn to pills, try these eight tips to help you get a better night's sleep:

1. Exercise

Going for a brisk daily walk won't just trim you down, it will also keep you up less often at night. Exercise boosts the effect of natural sleep hormones such as melatonin, Dr. Carlson says. A study in the journal Sleep found that postmenopausal women who exercised for about three-and-a-half hours a week had an easier time falling asleep than women who exercised less often. Just watch the timing of your workouts. Exercising too close to bedtime can be stimulating. Carlson says a morning workout is ideal. "Exposing yourself to bright daylight first thing in the morning will help the natural circadian rhythm," she says.

2. Reserve bed for sleep and sex

Don't use your bed as an office for answering phone calls and responding to emails. Also avoid watching late-night TV there. "The bed needs to be a stimulus for sleeping, not for wakefulness," Dr. Carlson advises. Reserve your bed for sleep and sex.

3. Keep it comfortable

Television isn't the only possible distraction in your bedroom. Ambience can affect your sleep quality too. Make sure your bedroom is as comfortable as possible. Ideally you want "a quiet, dark, cool environment," Dr. Carlson says. "All of these things promote sleep onset."

4. Start a sleep ritual

When you were a child and your mother read you a story and tucked you into bed every night, this comforting ritual helped lull you to sleep. Even in adulthood, a set of bedtime rituals can have a similar effect. "Rituals help signal the body and mind that it's coming to be time for sleep," explains Dr. Carlson. Drink a glass of warm milk. Take a bath. Or listen to calming music to unwind before bed.

5. Eat—but not too much

A grumbling stomach can be distracting enough to keep you awake, but so can an overly full belly. Avoid eating a big meal within two to three hours of bedtime. If you're hungry right before bed, eat a small healthy snack (such as an apple with a slice of cheese or a few whole-wheat crackers) to satisfy you until breakfast.

6. Avoid alcohol and caffeine

If you do have a snack before bed, wine and chocolate shouldn't be part of it. Chocolate contains caffeine, which is a stimulant. Surprisingly, alcohol has a similar effect. "People thinks it makes them a little sleepy, but it's actually a stimulant and it disrupts sleep during the night," Dr. Carlson says. Also stay away from anything acidic (such as citrus fruits and juices) or spicy, which can give you heartburn.

7. De-stress

The bills are piling up and your to-do list is a mile long. Daytime worries can bubble to the surface at night. "Stress is a stimulus. It activates the fight-or-flight hormones that work against sleep," Dr. Carlson says. Give yourself time to wind down before bed. "Learning some form of the relaxation response can promote good sleep and can also reduce daytime anxiety." To relax, try deep breathing exercises. Inhale slowly and deeply, and then exhale.

8. Get checked

An urge to move your legs, snoring, and a burning pain in your stomach, chest, or throat are symptoms of three common sleep disrupters—restless legs syndrome, sleep apnea, and gastroesophageal reflux disease or GERD. If these symptoms are keeping you up at night or making you sleepy during the day, see your doctor for an evaluation.


Taking sleep medicines safely
If you've tried lifestyle changes and they aren't working, your doctor may prescribe hypnotic sleep medications. These drugs can help you fall asleep faster and stay asleep longer, but they also can have side effects. Here are some tips for ensuring that you're taking these medicines as safely as possible:
  • Tell your doctor about all other medicines you're taking. Some drugs can interact with sleep medications.
  • Take only the lowest possible effective dose, for the shortest possible period of time.
  • Carefully follow your doctor's instructions. Make sure you take the right dose, at the right time of day (which is typically just before bed).
  • Call your doctor right away if you experience any side effects, such as excess sleepiness during the day or dizziness.
  • While you're taking the sleep medicine, also practice the good sleep habits outlined in this article.
  • Avoid drinking alcohol and driving while taking sleep aids.
  • Sleep medications may make you walk unsteadily if you get out of bed in a drowsy state. If you routinely have to get out of bed during the night to urinate, be sure the path to your bathroom is clear of obstacles or loose rugs so you don't fall.

Affordable Businesses You Can Start With Little or No Money

It's Monday morning, six a.m. and your alarm is buzzing. You're thinking: "Goodbye sleep and hello harsh reality." Another workweek has begun. You hit the snooze button at least two or three times, rush through your morning dress ritual, and then tear out of the door to a job you can't stand. As always, you briefly toy with the idea of becoming your own boss. Is it possible? You assess your situation and remind yourself that while you dream rich, you live cash poor. A steady paycheck is what gets you out of bed every morning, and the fear of not having one is what keeps you locked into the daily grind.
But here's the thing—lacking startup capital shouldn't keep you from striking out on your own. Not when there are a number of businesses that require little or no upfront, out-of-pocket expenses. Continue reading to find out how to start a business with no money
Turning a favorite hobby into a day job
Many of these startups are created by people who turn their favorite hobbies into jobs. "Karen Holly" Jewelry, for example, was started by two network television employees who loved making jewelry in their spare time. The women made necklaces and bracelets in their home and sold them to co-workers. Now their creations are sold to upscale clients in Atlanta area salons and boutiques.
Do you like shopping and running errands? You might want to consider starting a personal assistant business. You can use your spare time to run errands, set up schedules and do other "favors" for busy professionals. When you want to expand, simply dedicate a bit more time to your enterprise or recruit others to become employees.
From Hollywood Elite to the busy executives in your neighborhood, personal assistants can make a pretty penny playing "gopher". Commanding any where from $15 to $30 an hour, it can be a pretty lucrative business. And it tops the list as one of the easiest ways to earn money without having to put out a dime. Other than the small amount of money it would take to incorporate or form an LLC, there is only one big expense—gas for your vehicle.
Personal Training
Are you a gym nut? If so, you may be missing out on a fast and easy way to make money. Personal trainers are raking in big bucks these days. Take for example P. Diddy's personal trainer, Mark Jenkins, who was paid six figures to get Puffy in tip top shape for the New York marathon. But you don't need to have high-rolling clients like Puff to make good money. Many busy, image-conscious professionals need a little help in the fitness department. Less glamorous personal trainers make anywhere from $60 to $600 an hour, depending on the client.
Personal Shopping
Attention Shoppers. Your shopping addiction could actually increase your bank account rather than deplete it. Just transfer your addition to shopping onto others. It takes little money to become a personal shopper as your clients will pay for both your time and the merchandise you buy for them. But take note—this job does actually require a modicum of talent. You'll also need to occasionally adapt your taste to that of your client, so even if you wouldn't be caught dead buying a Lladro figurine, you may just have to expand your horizons long enough to satisfy your patron. This is also an ideal job to begin doing part-time on the weekends until you build sufficient cash flow and confidence to quit your day job and become a full-time entrepreneur.
Closet Organizer
A closely related cousin of the personal shopper is the professional closet organizer. Idea for Type A personalities, closet organizers come into your home not to create closet shelves, but to edit your wardrobe down to the basics. In addition to throwing out worn items and eliminating wardrobe redundancies, talented closet organizers also identify needed essentials and seasonal "must-haves." It's more or less a spring cleaning service for your wardrobe. The only required element of this job is patience and organizational skills.
Generally speaking, all of us have at least one skill or interest that, if properly adapted, could result in a lucrative career. It comes down to this—if the thing you love doing the most could be of value to others, you've found your business. And in most cases, the most you'll need is a business plan, some time and a little seed money. Many people finance as they go, keeping their "day job" and paying for business necessities out of pocket. Others accumulate a few months' worth of savings or acquire a small loan and take the leap, knowing that their new idea will fly. It all depends on your current life situation, financial picture and confidence level.
Are you right for franchising? 
Born entrepreneurs aside, to most of us the idea of starting a business completely from scratch is a scary thought. In this case, you may be a perfect candidate for opening a franchise. With good credit or the ability to raise money, you could own the next Subway or Mail Boxes Etc. outlet in your neighborhood. Not only will you be starting with a proven business model, you'll also enjoy the high-level marketing, national name recognition, and free business training typically made available to you as a new franchisee.
Two great examples are "Pressed4Time," a dry cleaning pick-up and delivery service and "Money Mailer, a direct mail and internet advertising business." Both require investments of less than $70,000. Neither requires any inventory or supplies beyond what is included in the initial franchise set up. But take note—even if the franchise license and setup are low cost, you'll still need to budget for operating costs and living expenses. You can find advice on franchising and search for franchise opportunities through the International Franchise Association.
Whether you open a franchise or start your own business from scratch, the first thing you'll have to decide is how much startup cash you need. If you can't "pay as you go," there are a number of places to go for small business loans and grants. Your bank or credit union may offer loans or lines of credit if you qualify. This route is often quicker than going through government agencies, but can also be costly. Interest rates on these loans are often higher and getting approval can be difficult if your credit history is less than spectacular.
Show me the money!
The federal government also has programs for small business owners. For example, there is a grant program that provides funding to those willing to start "high-need" businesses in certain communities or conversely, programs for businesses that provide high-need services to the government. There are also a number of grants available for women and minority entrepreneurs.
Many state economic development offices and treasury departments have similar programs for their residents. Your best bet would be to call the treasurer's office in the state in which you reside. Even the IRS has a small business section that offers advice on setting up your business and explains the tax laws that could apply to your enterprise. It's worth it to do the research in the early stages of your business to prevent serious problems down the road.
The Small Business Association is by far the most well known agency for entrepreneurs. The SBA has grants, low interest loans and support services for business owners at every stage. A counselor from the group can help you set up a business plan, find funding, and teach you how to network and advertise your new business. There are SBA offices in just about every city that provide in-person counseling. For more information or to find an office near you, visit www.sba.org
It could be the first step to making your dream come true.

Everything You Need To Know About The Ebola Virus Outbreak

Ebola Virus QuestionsIf you've been paying attention to the news recently, you've probably heard that several countries in western Africa are currently contending with the world's deadliest Ebola outbreak. In developments that hit a bit closer to home, over the past week, three hospitals in New York City have isolated and tested patients suspected of potential Ebola infection, the most recent case at Mount Sinai Hospital in Manhattan making the news yesterday. The patients all presented with potential Ebola-like symptoms (such as fever, gastrointestinal distress, headache), and several of them had traveled recently in western African countries. Fortunately, the New York Times reports that, so far, no new Ebola cases have been confirmed in the United States. According to a press release from Mount Sinai, the CDC is conducting tests on a specimen from the patient, who is currently in isolation, but "stable and in good spirits." Experts expect that he will not test positive for the disease, and that the isolation treatment is due to an abundance of caution.
Nevertheless, the unsettling news of suspected Ebola patients in Manhattan comes during the same week that two American aid workers, both infected with the virus after treating Ebola patients at a missionary clinic in Liberia, are receiving treatment at Emory University in Atlanta, Georgia. The first aid worker, Dr. Kent Brantly, 33, arrived in Atlanta two days ago; the second, Nancy Writebol, 59, who works with the international aid group SIM USA, arrived via jet in Atlanta today, reports the Charlotte Observer.
In light of the recent developments, we reached out to two experts: Chris Basler, Ph.D., a virologist specializing in Ebola at the Icahn School of Medicine at Mount Sinai in New York City; and Tim Lahey, M.D., an infectious disease specialist and associate professor of both medicine and microbiology and immunology at Dartmouth’s Geisel School of Medicine. Here’s what they had to say. (Note: In some instances, their answers have been edited for length and clarity.)
WH: First things first. How is Ebola spread?
Dr. Basler:
All the available information is that it spreads from person to person through contact with bodily fluids from an infected individual. It doesn’t seem to spread by being in close proximity, or by casual contact. The recommendations are that you avoid contact with infected individuals’ blood, feces, or other bodily fluids.
Dr. Lahey:
Even sitting next to a person with Ebola is thought not to be enough to transmit the disease, you need contact with body fluids. If that person sneezes on you, or bleeds on you, or a lot of sweat gets on you, then there is risk of transmission because body fluids have transferred from one person to the other, but Ebola is not airborn. So it requires those visibly obvious things to happen for transmission to occur.
That’s also why Ebola doesn’t typically spread like wildfire through communities, because how many people do you have that kind of contact with?
WH: When you say “contact with body fluids,” what exactly does that mean? If the fluids get on your skin? Or do they have to go into a cut or a mucus membrane, like into your eyes or something?
Dr. Lahey:
That’s the big concern, is getting a splash to the eyes is the big thing you worry about. I actually have not seen specific data on whether someone with Ebola whose body fluids get on completely intact skin, compared to a wound. I haven’t seen that type of direct comparison. The precautions that the CDC gives out say that providers should use gowns regardless of whether they have a wound or not. The safe option is to presume that any contact with body fluids confers some risk of transmission. But I think we’d all be most worried about contact that involves mucus membranes like mouth or eyes.
WH: So it takes anywhere between two and 21 days from the time of exposure until you start seeing symptoms. Are you contagious during that time?
Dr. Lahey:
No, its generally believed that you’re not contagious until you start showing symptoms.
WH: I’m envisioning a scenario where someone sneezes on the subway and suddenly everyone who rides the 7 train (like I do) becomes infected.
Dr. Basler:
The idea that it can be spread on the subway by a sneeze is relatively unlikely.
Dr. Lahey:
It’s a difficult question to answer, because how do you put it? There is conceivable risk there, but the risk in reality is just incredibly small. What’s the likelihood that someone with Ebola is going to be sitting in a New York City subway? First, how many cases of Ebola are there? Around 900 in the world today. And then you say almost all of those cases, with the exception of the few cases we’ve heard about in Nigeria and the United States, are in Sierra Leone, Guinea, Liberia, where most of the people are not international jetsetters. These aren’t people who just hop on a plane easily. The vast majority of people infected with Ebola are very unlikely to leave their region.
So let’s say there is someone… an aid worker who was not known to have Ebola and traveled to the United States, when he was asymptomatic, and then later became symptomatic after arriving. That’s the person you should worry about. British Airways is no longer flying to a couple of those countries to minimize that risk.
In any case, if someone like that was to become symptomatic and sick with Ebola and for whatever crazy reason was also not telling people or seeking help, and was also out on the subway, then… I guess it would be possible to transmit on the subway, via throwing up or sneezing. Those are conceivable risks. How likely? Hard to say. It’s conceivable. But all these things have to line up perfectly for it to be possible. And then on top of that, you'd have to have direct contact with his body fluids. [Editor's note: So if he sneezes on one end of the car, you'll be perfectly fine if you're not in his immediate proximity.]
Let me put it this way: There are way more common infections that we’re much more likely to be exposed to that are much greater cause for concern.
Or another way: We all worry about the serial killer coming and killing us, but in actuality the real risks in our lives are the trampolines in our backyards, swimming, sports, driving a car drunk… those are the things that actually kill us.
WH: If you have Ebola, is it in your saliva?
Dr. Lahey:
I think so, yes. Sweat, vomit, semen, breast milk, saliva… basically all bodily fluids.
WH: So it can be sexually transmitted also?
Dr. Basler:
There’s some evidence that there can be sexual transmission of the virus for a substantial period of time after at least some individuals have recovered from infection. So they clinically seem better, but they can still detect the virus in semen, and there’s at least one example of that.
Dr. Lahey:
There was a lab worker who was working with Ebola and got infected. So this was someone very amenable to being studied, and after he recovered from Ebola, which typically runs its course in a couple of weeks, he allowed researchers to perform studies on him. 61 days after initial infection or initial symptoms, he still had detectable Ebola in semen.
WH: So he was clinically “recovered,” but it was still detectable in his semen.
Dr. Lahey:
Yes. If you’re lucky enough to survive Ebola, celebrate with a condom.
WH: How long does it take for someone to clinically “recover” from the virus?
Dr. Lahey:
Couple weeks. Usually the easy way to remember it is on average it takes 2 weeks from exposure to develop symptoms, and from the time you develop symptoms, death will occur within a couple of weeks, or you’ll survive. Something like 40 percent of people survive.
WH: What’s the actual fatality rate? I’ve heard between 60 and 90 percent. Is that accurate?
Dr. Lahey:
I suspect the death rates we’re hearing quoted are probably not as applicable in the United States or Europe. The thing that causes death from Ebola is organ failure and sepsis, and that is very difficult to treat in Sierra Leone, for instance. But in the United States we have great ICU care, and are much better equipped to prevent that. If someone’s blood pressure is low, I can give them medicines to make it go higher. If their kidney is failing I can give them dialysis until their kidneys heal.
The next question of course is, well, what is the number? And nobody knows.
WH: So the way Ebola actually kills you is through organ failure… not the bleeding?
Dr. Basler:
Right. The bleeding doesn’t happen in all patients. Even in a significant number of fatal patients, you don’t see obvious signs of hemorrhage. So this Hollywood picture that you’re bleeding from every orifice is not particularly accurate. And even when there are manifestations of bleeding, it’s usually not copious. When people die of Ebola, blood loss is not a significant contributing factor.
Dr. Lahey:
That’s right, it’s not like the bleeding is so excessive that the patients become anemic or anything like that. It’s distressing and causes risk of transmission, but just like any infection, with Ebola virus, the blood pressure can fall, and that causes bad blood flow to the organs, like the kidney, causing kidney failure. It’s the same sort of thing that happens with staph infections.
WH: Does that mean it manifests the way a staph infection would?
Dr. Lahey:
In the end, it’s called sepsis. You have a profound inflammatory response to an infection, and you lose the ability to deliver the blood as a result. Sepsis from staph looks the same as sepsis from Ebola. As with any infection there are different grades of severity. You get a little touch of it, get a little extra fluid, that’s fine. Other people can be in the ICU for a long time. It kind of looks the same depending on the type of infection it is. Ebola stands out because of the rapidity with which it comes on, the frequency of death, the hemorrhagic symptoms.
But if you have a serious infection from any bug, the final common pathway is sepsis. That kind of looks the same with subtle variations from bug to bug to bug. But the whole low blood pressure and organ failure if untreated piece is really similar.
WH: I was listening to the radio this weekend and heard a bunch of people calling in to say that the American aid workers who contracted Ebola shouldn’t be allowed back in the country. What are your thoughts on that?
Dr. Basler:
The message from the CDC, which makes a lot of sense, is that any hospital in the United States is able to house and treat an Ebola virus patient safely. So there would be no reason to say that we shouldn’t bring back an American with the disease to treat them under optimal healthcare conditions. Within a hospital setting, the likelihood that a virus transmits to another individual is extremely low, so I think there’s very little to fear bringing these patients to the US.
WH: Ebola is a serious and terrifying public health issue in several countries in western Africa. If people start contracting the disease here in America, can we expect to see the same sort of situation?
Dr. Basler:
The big difference is that we have much better healthcare infrastructure and medical facilities. So if an individual is shown to be infected with Ebola virus, we could likely identify the people they’ve been in contact with relatively ease, and monitor them for signs of infection. Basically, the idea is that the virus is transmitted through close contact from the individual to other people, so if you can identify people who are potentially infected, the contacts of people who are known to have infection, then you can monitor them and isolate them so that they’re less likely to pass it to other individuals. That’s much easier to achieve in developed countries, as opposed to less developed countries.
WH: Many of the people contacting Ebola in Africa are doctors and aid workers. Why is that?
Dr. Basler:
I’m not there at the site of the outbreak, but I’d assume this reflects that these are people with frequent close contact with people who have frequent ongoing infections. I don’t know the circumstances in which all these healthcare professionals are interacting with the patients—whether they have the protective equipment available to them, or if they are well trained in protecting themselves—that would increase the likelihood of them getting infected.
The standard precautions that medical personnel take in the United States are likely sufficient to prevent them from becoming infected.
WH: What exactly are those precautions?
Dr. Lahey:
So if you had a patient who had suggestive symptoms and also came from the right area of the world, had exposure to a contact, then you have to wear special personal protective equipment that nearly all hospitals have. Those include face shields, masks, gloves and gowns. And one easy way to do this that you’ve seen in the news is you can use that full-body suit that includes the face shield and gloves, that’s one way to do it.
WH: Most American hospitals are equipped with this sort of protective gear?
Dr. Lahey:
Yeah. The really challenging part here in the United States isn’t typically about having the equipment that’s needed to protect caregivers, but having the thought process to think of using it. Symptoms of Ebola are sort of nonspecific in the beginning. You can get in the situation where you don’t think of it, you don’t take the precautions until you’ve already been exposed.
The Mount Sinai case was a good example where they heard some very general symptoms: fever, gastrointenstical symptoms, and if they hadn’t heard of the western African virology, they might not have thought anything of it. But because they knew what was going on in Guinea and Liberia and Sierra Leone, and they knew this patient had recently traveled in the area, they took precautions and put the patient in isolation, just in case.
WH: What happens to a patient who is put in isolation?
Dr. Lahey:
For the patient it’s relatively simple. Since Ebola is transmitted through body fluids, all the patient needs is to be in a private room with a door closed. That’s enough. Some things, like Tuberculosis, measles, chicken pox, you need to modify the airflow in the room and it’s more complicated. For Ebola, it’s not so easy to transmit, so it’s just a room with a door closed, and everyone who comes and sees them has to take those precautions, but the patient doesn’t have to do much.
WH: Is there anything else you think our readers should know?
Dr. Lahey:
I think the big thing to focus on is that people are naturally curious about this, it’s exotic, it’s new, it’s concerning, it’s getting a lot of media play. Knowing that there are in fact incredibly low odds of this causing any problems in the United States or developed world, and even if it does, the likely scope of this is going to be small. Which is why it’s important for us to keep our eye on the real global health ball: There are millions of people dying every year of things like malaria, HIV, diarrheal illnesses. I hope the coverage puts it in that context. Ebola is novel and unusual, but a very small impact compared to malaria, HIV, and TB.

How to Succeed in Network Marketing

1.
Choose the right company for you. Do some research to determine which company is best for you personally.
2.
Choose the right sponsor. This is crucial to your success and the right one will help coach you to your success.
 3.
Realize that it will take time. Network Marketing or M.L.M (multi level marketing) is real business and not a get rich quick scheme.
  4.
Have a game plan. Literally, write out your plan for building your business. You will have greater success than those who don't.
5.
Read books by those who have been successful.
6.
The why is most important. Why are you getting involved? Better lifestyle or Freedom or Financial security. Now, define what that means to you.
7.
Set written goals.
8.
Attend company meetings and training calls.
9.
Study your products and learn them well.
10.
Share your products and opportunity at every chance you get.
11.
Employ a strong recruiting and prospecting system so that you don't run out of prospects.
12.
Enjoy the journey.   

7 Tips for Network Marketing Success

You probably have an image firmly planted in your mind of what network marketing (also known as direct sales or multilevel marketing) is all about--housewives buying and selling Tupperware while gossiping and eating finger sandwiches, or a high-pressure salesperson trying to convince you how easily you can become a millionaire if only you and your friends and their friends and so on would buy and sell vitamins with him.
Both of these images couldn't be further from the reality of network marketing. It's neither a hobby nor a get-rich-scheme but an opportunity for you to earn money running your own part- or full-time business.
But what does it take to succeed in this industry? Vincent J. Kellsey, director of member services for the Direct Selling Women's Alliance, an organization that provides a variety of resources to women and men in the direct-selling industry, offers these tips for making it:
Choose wisely. There are six key elements you should be looking for [when selecting an opportunity]. Number one: stability. How old is the company? Number two is excellent products or services that consumers will use and need more of.
Number three is the pay plan--how even and fair and generous overall is the distribution? This is really crucial as the pay plan represents exactly how you'll get paid--or not get paid. There are really only two questions to ask [regarding this]: How many pennies out of each sales dollar get paid back to the distributors each month, and how fair is the distribution of these pennies between the old members and the new members?
Number four is the integrity of the company and the management. As much as possible, [investigate] the experience of the CEO, [their] experience in the network marketing industry, and their background. [Have] they been successful in other companies in the industry? Do they have a good reputation?
Number five is momentum and timing. Look at where the company's at, what's going on with the company, and if it's growing.
Number six is support, training and business systems. You may have [chosen] a great company with excellent management, products that make a difference, a pay plan that's uniquely fair and very generous, and momentum and stability, but if you don't have a system in place that works, all of that [doesn't matter]. Most companies will have a transferable training system that they use, and that's where mentorship comes in.
Practice what they teach. [To succeed,] you need to be willing to listen and learn from mentors. The way this industry is structured, it's in the best interests of the [MLM veterans in your company] to help you succeed, so they're willing to teach you the system. Whatever [your mentor] did to become successful, it's very duplicatible, but you have to be willing to listen and be taught and follow those systems.
The higher-ups. It can be called various things, but the general term is the "upline," meaning the people above you. How supportive are they? Do they call you? Do they help you put a plan in place? Are they as committed to your success as they are to their own? You should be able to relate to [the people in your upline] and be able to call them at any time to say "I need some help." How much support there is from the people above you in the company is very important.
Take up the lead with your downline. There's a term in the network marketing industry called "orphans"--when somebody is brought in and then the person who brought them in is just so busy bringing in other people that they don't spend the time to teach and train [the new person]. You should be prepared to spend at least 30 days helping a new person come into the industry--training them, supporting them and holding their hand until they feel confident to be able to go off on their own. You really need to ask yourself, are you willing to do that? Are you able to do that? This is really about long-term relationship building. It's not about just bringing people into the business and just moving forward. It's about working with these people and helping them to develop relationships.
On the net. People are utilizing [the internet] as their main marketing tool. [You can set up your site] with autoresponders so when you capture leads, the autoresponder can follow up with that person. One of the greatest keys to success in this industry is follow-up. Many people will have someone call them who's interested or they'll call the person and say they're interested, but then they don't follow up with it. Automation on the internet has allowed a much more consistent method of following up.
The only drawback with the internet is people who utilize it to spam. If there was one thing I could put forward to say, "Do not do" when utilizing the internet as a marketing tool, it's spamming because that can give a very bad reputation not only to you but also to the company you're working with.
Taking care of business. This is a business, and just like if you were running a franchise or a storefront, you [should have an] accountant. You have all the same write-offs tax-wise that you have with running a [full-time] business, so it's very important to [do your research] prior to getting involved, before you start making money from it. How is that going to affect you tax-wise? What are your write-offs?
It's important to set up a [support] team around you. I'd suggest seeking out lawyers who deal in network marketing, so they're very versed in all the laws and how that affects [your business.]. There are also accountants who specialize in dealing with homebased businesses specifically in the direct-selling industry.
Don't quit your day job...yet. Never leave your full-time position unless you're absolutely certain that the income that's coming in with this company is going to be there. [Be sure that] you've been with the company [for awhile] and that you know it's a stable company, and the income that you're earning is equal to or greater than the income you're earning from your job before quitting.